Television: Technology and Cultural Form 2nd Edition by Ederyn Williams

By Ederyn Williams

Williams' examine of tv, first released in 1974, used to be sooner than its time, introducing principles the whole implications of which we're purely now commencing to savor. it truly is now reissued with updating via his son Ederyn.

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Additional info for Television: Technology and Cultural Form 2nd Edition

Sample text

Institutions of the technology A. TYPES OF EARLY DEVELOPMENT The technology of broadcasting was introduced as a marginal element in very complex social structures. It is indeed difficult to realise how marginal it then seemed, as we look back from a period in which broadcasting policies have become a central issue of politics. The key factor in the earlier period, as has already been emphasised, was that the directing impulse came from the manufacturers of broadcasting apparatus, and especially of receivers.

Most television news now includes a large number of reports from outside the studio, by reporters on the spot or in the wings. There is a variation of formula here also. In BBC 40 TELEVISION bulletins it is ‘our reporter’ but it is ‘his report’. In many American bulletins there is a closer identification between the central presentation and the substance of the distant report. This difference is quite marked in matters of commentary and interpretation, which at least formally, in BBC bulletins, are placed as the views of a section editor or correspondent.

It matters very much, for example, in the visual reporting of a civil disturbance, whether ‘the camera’ is looking over the heads of the police being stoned or over the heads of the demonstrators being tear-gassed. The former is much more common, and the ‘middle’ view, which is often attempted in commentary, is rarely visually present—a fact which can make the ‘neutrality’ of the commentary essentially abstract. An intermediary is always present if not visible, and this can be more misleading than situations in which awareness of an intermediary is inevitable.

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